There is a broad spectrum of promotional products available in the market that all serve a similar purpose: to promote an organisation’s visibility. From custom stickers and no carbon required (NCR) booklets to flyers and l shaped folders – this extensive range of options can sometimes make it challenging to pinpoint which ones are the best for your marketing campaign. However, while some products might be in demand for their specific purposes, one that tends to stand out no matter the occasion: non-woven bags.
A practical and cost-effective solution, non-woven bags are responsible for helping businesses form their identity while playing a vital role in enhancing their reach. As they are generally well utilised by companies and educational institutions in Singapore, these bags can be seen across a wide range of events, be it trade fairs, school fairs, business openings, and others. Hence, whenever you are in one of these events, the chances are that you have seen non-woven bags being passed around and carried by the attendees.
Characteristics of non-woven bags
Compared to the standard single-use plastic bags, non-woven recycle bags are eco-friendly and more versatile, with outstanding durability to promise more uses out of them. As such, these bags are the ideal candidate for promotional gifts.
Additionally, some other benefits of non-woven bags include:
- Lightweight
- 100% recyclable and eco-friendly
- Breathable
- Foldable and packable for easy storage
- Competitive pricing compared to other promotional materials
- Easily printable
Below, we share 5 significant reasons why non-woven bags are considered excellent tools for business promotion.
1. High functionality
When receiving recycle bags as promotional gifts, individuals are more inclined to accept them because of their functionality. More than just the sake of receiving freebies, people would typically prefer to be gifted with something that they can utilise to their advantage. For example, attendees at a corporate event are more likely to appreciate the promotional non-woven bags as they can prove to be useful – these bags are able to hold other promotional materials they might otherwise receive during the event, in addition to the bags being used for a variety of different purposes.
Furthermore, as consumers are likely to reuse the bags for their personal use, businesses can expect to receive ‘free’ marketing, one that holds great potential for increasing business exposure and attracting attention. For instance, customers can use the bags for grocery shopping, to carry their books for school, or devices for work. As such, these durable and environmentally friendly alternatives to plastic bags will undoubtedly be used repeatedly for their functionality and benefits.
2. Low cost
Carrying out a marketing campaign can be generally expensive, but marketing with non-woven bags does not have to be! As a matter of fact, one of the best things about these recycle bags is that they are relatively affordable. For this reason, many companies have saved a lot of costs when opting for non-woven bags as their promotional tool, and you can too. Depending on the supplier, the more you order, the cheaper they get – if you find that your company has a limited marketing budget, then promotional non-woven bags are the way to go.
3. Easily customisable
As far as non-woven bags go, they are typically an empty canvas that companies can design with no limitations. Additionally, due to the flexibility in the material fabric and depending on the printing services provider, these bags are customisable to various shapes and sizes you prefer.
Design-wise, companies are free to place anything they would like on the bags: company logo, a message to customers or prospective consumers, attractive vector illustrations, and more. This gives businesses plenty of opportunities to create eye-catching and aesthetic designs that will get their brand noticed. In addition, since there are numerous services for non-woven recycle bag printing in Singapore readily available such as at SG Printz, rest assured that you will have no problems customising the promotional bag you desire.
4. Provides plenty of exposure
Bags are ordinarily used in most people’s day-to-day activities, so you can get the gist of the amount of exposure your brand is likely to get should your business logo be printed on the bags. The large surface area of non-woven bags makes it ideal for your logo to be placed such that it can be easily seen by the public. Even more so, the reusable nature of these bags gives individuals the ability to use them multiple times. Thus, your customers utilising said bags are essentially your company’s ‘walking billboards’.
5. Environmental Friendly
In this day and age where individuals are increasingly conscious of the environment and its issues, plastic bags are widely discouraged and frowned upon. Since many consumers and businesses in Singapore are now leaning towards an environmentally conscious lifestyle and searching for environmentally friendly options to replace the usage of plastic, this is where non-woven bags come into play.
Aside from being functional, durable, and cost-effective, non-woven bags are also an eco-friendly option made from eco-safe materials. Ultimately, if you seek to enhance your corporate image in two ways: promoting your business through marketing materials and exhibiting your efforts to assist Mother Nature; you are doing it right and showing your customers how serious your organisation is about helping the environment through the usage of non-woven bags.
Conclusion
Thanks to the many functions and benefits of non-woven bags, they are still (and will likely remain) one of the best-selling promotional gifts to this day. While they may not be the most extravagant of marketing materials, they are certainly among the most useful, practical, and reliable promotional tools out there. Additionally, because non-woven bags are low-cost products, they are the ideal choice for companies with a tight budget or simply looking to save costs.
If you are looking for high-quality and affordable online printing services for your promotional non-woven bags, look no further than SG Printz. We are an established and reputable printing supplier in Singapore, providing reliable services across a variety of items for all your promotional needs – flyers, stickers, NCR booklets, non-woven bags, and more. Feel free to reach out to us to jumpstart your promising marketing campaign right away!